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http://www.sideburnt.com/test-home daily 1.0 2025-08-01 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/a1558033-30c7-4a1d-88fc-26e59027747d/PoFoAltTile.png My Work - Amobee Campaign Management Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621027716230-K34AV0CMLKAIOJD4BONS/PWAnim.gif My Work - Video Editing & Production Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621349854712-QJK07KJTC06PVHM7X86U/WideLogoDis.png My Work - Logo Design Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1620868341424-NZQCHXD456D7WK1136FW/WombatSquare.gif My Work - Illustration Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/bb912a38-6d99-4a75-916d-08e292283d4c/PharmDiagTile.png My Work - BCBS Pharmacy Experience https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/c72876eb-38b9-4727-a370-9773f06ac5d0/RELTile.png My Work - BCBS Race Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1479b478-2f86-4567-a075-2e6cf1d35180/Apple+Watch+MyBlue.png My Work - Assorted UI/UX Work Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/e38ad80a-0f8d-4095-a06f-1c6fcf63d0aa/LabsTile.jpg My Work - Videology Product Branding Whatever it is, the way you tell your story online can make all the difference. http://www.sideburnt.com/video-work daily 0.75 2021-05-19 http://www.sideburnt.com/illustration daily 0.75 2021-05-19 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1573849215884-8KRTIFK7XQR4FSKSRM2O/HackathonQ4.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1572465767030-SWCRAARNEL6JJV2YSQFG/CD4DH-Grime.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1573849222519-XSTYN6Z89XFW4XEWUVR9/INTLHackDay.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1573849231097-3YUOV11EJG0MV7371ASC/SpiritWeekexp.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1475679932712-4UYPPVGRWHQLBPOCQ0EW/SpartaCon_Cover.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1456762984967-F0E3EVWEYOH34R40F5AN/DoD-Rosabella---Tshirt---mockup.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1456542524529-YBJRIXGVBGUGT09HLZ1B/BikeRaceShirt.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1456542545450-LIOXXBKV65Q6G2FUGPME/FindersKeepersCard.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362158280-OGEKRN3EACMLIR04XQ6I/Boss.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362001696-DM11V65V8C0XNB6B6SZ9/image-asset.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362168501-EWDRFYFXCOGLJVLZ1Q6S/Norv.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362162734-RVQSTO1BZFZ5RI07EIFR/June+2.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621363685426-FUID84NQ1FNLBP2QH6AZ/Baby+2.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362153083-ESQ179QRPFU5253NJWRY/June.jpg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362177483-VCTTUX0OKXH045PUWX4P/Boss+2.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362180930-TKKWDVU16TZBFV4D7RWA/Baby.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621362188503-24YXFU8PWVO6Y6I1KNTI/Eric_Paint.jpeg Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621365498744-QTJ31JLVGMIL2U9P1ZJY/Wombat+JR3.PNG Illustration - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1572465805853-AVKOP6DERY8X5131TKY8/HolidayParty_2017_Invite+copy.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1572465820268-BU44RCB85ZPZL64LVCP5/%5BMKII%5DVIDHP_17_Landscape.png Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1572465721255-H8YIO1B0F75FKXFH6I8G/PRM2017_JR3.gif Illustration https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621354450335-4F2KWM0EU34NS3VJWDHB/Website%2BInfoGraphic.jpg Illustration http://www.sideburnt.com/uiux-work daily 0.75 2025-08-01 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/cc3d3c5a-3599-4388-8aa2-5c38a3fe583f/Dashboard+Designs.png Assorted UI/UX Work - Dashboard Designs Empowering Advertisers with Personalized Insights A showcase of the design for customizable dashboards within the Amobee advertising platform, a critical initiative aimed at empowering users to personalize their data visualization and campaign monitoring experience. Recognizing that different advertisers prioritize unique Key Performance Indicators (KPIs) and data representations, this work focused on creating a flexible, intuitive system that puts the most relevant information front and center for each user. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1479b478-2f86-4567-a075-2e6cf1d35180/Apple+Watch+MyBlue.png Assorted UI/UX Work - MyBlue Watch App Seamless Health Management from your wrist. This project showcases a BlueCross BlueShield (BCBS) watch application designed to provide members with instant, convenient access to essential health information. Focusing on a user-centric experience, the app aims to streamline critical tasks and empower users to manage their healthcare more efficiently, directly from their Apple Watch. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/c22358d2-1f95-4a24-93e1-f08205f20ba1/Card+Designs.png Assorted UI/UX Work - Amobee Cards Building the Foundation I created a robust and scalable design system for cards within the Amobee advertising platform. Cards serve as a fundamental UI component across the platform, displaying crucial campaign data, insights, and actions. The objective was to establish a unified visual language and behavioral consistency, ensuring a seamless and intuitive experience for advertisers interacting with complex data. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1456542651159-XLJHK6SL2TE71AF00YXT/AOTDBDisplay.png Assorted UI/UX Work - Attack of the Dust Bunnies Game UI https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1475680308209-MXZN1ZZSYQV8BD1U3ZR2/RedirectifyDisplay.png Assorted UI/UX Work - Custom module that allows editing of site redirects https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1456542644088-57OEU513BLOV93WAVZDE/ProConDisplay.png Assorted UI/UX Work - ProCon App UI https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1456542647544-CT6M4TAQQLFCA5H7ISV0/FishScoutDisplay.png Assorted UI/UX Work - Fishscout GPS Fishing UI https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/3500afcc-b7af-445c-9a7f-2cb716341158/Stepper+Design.png Assorted UI/UX Work - Campaign Rules A Redesigned, Intuitive Wizard Experience This project showcases a comprehensive redesign and streamlining of an advertising campaign rule wizard, transforming a previously cumbersome multi-page process into a fluid, user-friendly experience. The original wizard, plagued by numerous pages, long load times, and an overwhelming array of radio buttons and checkboxes, presented significant usability challenges for users setting up critical campaign rules. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746024481374-ACN6GF3ZBVCV88Q1UG53/CardAnimation.gif Assorted UI/UX Work - BCBS Skeletons Enhancing Perceived Performance: Designing Loading Skeletons for BlueCross BlueShield This project highlights my work in designing and implementing page loading skeletons and card loading states for a BlueCross BlueShield application. Addressing the challenge of noticeable loading times, particularly those attributed to the Caremark API, this initiative focused on improving the user's perceived performance and reducing frustration during data retrieval. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/6e1ed8f1-70d2-4310-ae60-972e235ddd4f/SidebarResdesign.png Assorted UI/UX Work - Health Sidebar Redefining Clarity and Control in Ad Management This project details a comprehensive redesign of the Amobee sidebar, specifically focused on enhancing the health and performance visibility of advertising campaigns. Recognizing the need for immediate, actionable insights in a fast-paced industry, this overhaul prioritizes increased clarity, superior readability, and the ability to obtain at-a-glance information crucial for campaign optimization. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1573849469791-ME5XNDAJD09PZA6GPJIC/Card+Settings+Animation.mp4.gif Assorted UI/UX Work - Amobee Interactions Bringing Data to Life This portfolio piece focuses on my work in designing the interactive card animations within the Amobee advertising platform. In a data-rich environment, subtle yet impactful animations play a crucial role in enhancing user understanding, guiding attention, and creating a more engaging and intuitive user experience. My goal was to transform static data displays into dynamic, responsive components that visually communicate changes and interactions effectively. http://www.sideburnt.com/logo-design daily 0.75 2021-05-19 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621097167486-V5ARQ3VC84L58H8ED2KA/Logo+Display.png Logo Design http://www.sideburnt.com/videology-logo-resdesign daily 0.75 2025-05-05 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621353046906-TXXMGZJHTRZD5W2QCMYC/Logos_Vid+Labs+RD.png Videology Logo Resdesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621353101607-TEPHLZ8CS0INW4ZVKYQH/Logos_Vid+DC+RD.png Videology Logo Resdesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621353282711-927STHRS7TUT3H24HYQ1/LogoConcepting.png Videology Logo Resdesign - Make it stand out Concepting in AI https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621353084548-RIQ2RI3VGQ6Z0TSJIKDA/Logos_Vid+Know+RD.png Videology Logo Resdesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621353002345-85DTDS6UTCU01T0W2MDJ/Logos_All+Old+Logo.png Videology Logo Resdesign - Make it stand out What I had to work with https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1621353068222-CNVGN07E7O2A7LBVXJE2/Logos_Vid+PlatLab+RD.png Videology Logo Resdesign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. http://www.sideburnt.com/bcbs-pharmacy daily 0.75 2025-08-01 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/3f456941-631e-4f60-837c-dc3438e812a0/%F0%9F%96%BC%EF%B8%8F+Pharm+Start.png UX BCBS Pharmacy - Make it stand out The design of the Pharmacy experience when I started the project. https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/5283cf9a-4b5e-447e-aac1-08d2eabaefc0/%F0%9F%96%BC%EF%B8%8F+Pharm+Final+Desk.png UX BCBS Pharmacy - Make it stand out Updated design based on feedback and dev constraints https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/bbab13fb-c4a8-4ba7-a5db-dcae21b17ca9/%F0%9F%96%BC%EF%B8%8F+Pharm+Other+Pages.png UX BCBS Pharmacy - Make it stand out Price + Order Medications and Find a Pharmacy https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/31637aac-7dd3-4ed4-ac9f-106f59a1cd4e/%F0%9F%96%BC%EF%B8%8F+Pharm+Flow.png UX BCBS Pharmacy - Make it stand out User Flows for the Pharmacy pages https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/47b1a9e9-cbc2-4a67-ac20-3965a36d098f/%F0%9F%96%BC%EF%B8%8F+Pharm+Card+Iterations.png UX BCBS Pharmacy - Make it stand out Initial card design iterations https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/a7c4f34a-5695-4262-9d67-c028101190de/%F0%9F%96%BC%EF%B8%8F+Pharm+Hub+Variations.png UX BCBS Pharmacy - Make it stand out Pharmacy Hub Flexibility and Empty States https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/2c900184-1a48-47dc-93aa-9a6a39016863/%F0%9F%96%BC%EF%B8%8F+Pharm+Hub+Future.png UX BCBS Pharmacy - Make it stand out Future State of the Hub with dynamic info displays https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1b777a91-6abe-4000-a6e8-9a83636bf21c/%F0%9F%96%BC%EF%B8%8F+Pharm+Hub+Concept.png UX BCBS Pharmacy - Make it stand out Pharmacy Hub Concept https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/ae6999fc-fbc6-42d1-a4d9-0a84e59a78b5/%F0%9F%96%BC%EF%B8%8F+Pharm+Final+Mo.png UX BCBS Pharmacy - Make it stand out Final Mobile Medication Designs https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/5e27be0e-0d01-4588-9432-a1ef4e9860d8/%F0%9F%96%BC%EF%B8%8F+Pharm+MVP.png UX BCBS Pharmacy - Make it stand out The MVP For Medication Pages https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/4bb059ec-c17c-4b00-bdac-64ff372af9eb/%F0%9F%96%BC%EF%B8%8F+Pharm+Footer.png UX BCBS Pharmacy - Make it stand out Footer for pharmacy pages allowing users to have exit points https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/88e80d3e-b2ba-4a15-a9d1-0dd7d05ebe6d/%F0%9F%96%BC%EF%B8%8F+Pharm+Hub+Finals.png UX BCBS Pharmacy - Make it stand out Final Pharmacy Hub Designs http://www.sideburnt.com/bcbs-rel-study daily 0.75 2025-08-01 https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/81c57848-93e4-4c2e-b0fd-cb6cf4f2b8bf/%F0%9F%96%BC%EF%B8%8F+REL+Initial+Info+Ask.png BCBS Form Race, Ethnicity & Language - Make it stand out Options for the initial information ask since https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/030929f2-591b-420f-86bf-0ba432ab3fed/%F0%9F%96%BC%EF%B8%8F+REL+Med+Info+Long+Vs+Short.png BCBS Form Race, Ethnicity & Language - Make it stand out Medical Info Asked vs my consolidated design https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/2c09f889-7d38-4f9f-af85-465b202ade56/%F0%9F%96%BC%EF%B8%8F+REL+OG.png BCBS Form Race, Ethnicity & Language - Make it stand out Original design of the REL form https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/a4e2a30c-97bd-4b05-8905-382793830169/%F0%9F%96%BC%EF%B8%8F+REL+Gender+SO+Better.png BCBS Form Race, Ethnicity & Language - Make it stand out My recommended design for Sexual Orientation https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/0b7e8608-1e59-4305-84a7-e5f66e2d376b/%F0%9F%96%BC%EF%B8%8F+REL+Flow.png BCBS Form Race, Ethnicity & Language - Make it stand out User Flow for the REL Form https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/973334d4-f6a7-4379-b417-2b6d957a31f9/TestInteraction.GIF BCBS Form Race, Ethnicity & Language - Make it stand out Concept interaction to notify the user to fill out the intformation https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746025981740-DMLDJHZJV7SZROGR2MX4/%E2%AD%90%EF%B8%8F+-+SL+-+Empty.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746025984451-PHF81COSNAWCP9Y3V6Q7/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+Save.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746025992839-2LN9ZRQ8BB47BWHLELPZ/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+EDIT.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746026016172-5TZO76O3SM633673AYJ8/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+Answers.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746026021209-FAAXGV1IE6HMEZNM42O6/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+Typeaheadx.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746026042172-CA2XXCGUJW7RRTDX9V7U/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+Radio.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746026055756-2FJW3BBMF5ENDX9V967I/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+Typeahead+Done.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/1746026064226-9QRVCRPCYQ9YE0M2LZVV/%E2%AD%90%EF%B8%8F+-+SL+-+SOGI+Typahead+Add.png BCBS Form Race, Ethnicity & Language https://images.squarespace-cdn.com/content/v1/522010efe4b0a33a58355889/629c4697-09f8-4af8-8e25-cdc4e12fe867/%F0%9F%96%BC%EF%B8%8F+REL+Start+%2B+Complete+State.png BCBS Form Race, Ethnicity & Language - Make it stand out Example of the added Empty and Completed States